designer who likes making complicated things feel simple.

These days, I lead a team of designers at Faclon Labs, where I work across product, brand and marketing. I like being involved from the messy “okay, but what are we actually trying to solve?” stage all the way to the tiny details of the final design.

I don’t really believe in designing just for the sake of making something look good. I like asking questions, figuring out what actually matters, simplifying the messy bits and then making it look good along the way.

A home-cooked dinner spread
Night skiing on a snowy mountain
Looking up a sculptural concrete building
Portrait of Ayushi

Professional Experience

Faclon Labs Lead Visual Designer & Marketing
Oct 2025 – present
  • Manages a team of 6 designers across product and marketing workstreams, running sprint planning and agile execution.
  • Plans and executes end-to-end email marketing campaigns across industry verticals, delivering an average open rate of ~53% across 5 major campaigns in 2026.
  • Manages listings on AWS Marketplace, G2 and Capterra, and develops co-sell and partner sales enablement materials for joint GTM motions with enterprise partners.
  • Active in product ideation and UI/UX, building and maintaining design systems in collaboration with PMs and engineering.
Cropin Technologies Senior Marketing Specialist
Apr 2024 – Sept 2025
  • Marketing design across campaigns, product launches and brand collateral.
SatSure Analytics Visual Communication Designer
May 2021 – Mar 2024
  • Brand, web and communication design for a deep tech, decision intelligence company.
Favourite work mode — a good playlist and way too many Figma tabs
My strength — making sense of messy things
Current read — The Vegetarian by Han Kang
Currently obsessed with tennis
Friday weekend to-do list

Say hello

Looking forward to new projects and opportunities.

ayushiajmera2@gmail.com